Authority Summits
Your bespoke Authority Summit is the ticket to growing your audience, retaining your existing clients, and positioning yourself as an authority among your industry peers.
Discover how Iren Glass and Elias Puurunen helped a client generate over $80k in 30 Days (Not counting LTV)
Has closing new clients for your high-ticket product or service ever been a challenge?
Ever had someone go, “Hmm, I don’t know,” or “Hmm, I need to think about this,” or “I’ll get back to you.” (They don’t)
YOU KNOW YOUR STUFF WORKS. You get results for your clients.
But it feels harder than it should be to close new clients.
What if you could…
✅ Generate revenue (i.e. make money)
✅ Build your audience
✅ Engage your community
✅ Qualify and pre-sell high-ticket prospects
All the same time?
Here’s the harsh reality - your clients KNOW you’re an authority. You’re their trusted authority. They pay you big bucks for exclusive access to your knowledge, wisdom, and guidance. They’ve probably said something like, “I don’t know what I’d do without your help.”
But cold traffic and your existing followers who haven’t bought? They’re not yet convinced of your greatness.
De-risk their investment with an Authority Summit.
Your bespoke Authority Summit is the ticket to growing your audience, retaining your existing clients, and positioning yourself as an authority among your industry peers.
It’s how one of our clients generated $80,000 in new business with their summit.
Your High-Powered Authority Summit
Your Way to Finally Stop Wasting Your Time Trying To Convert Cold-to-Warm Traffic to Clients and Raving Fans.
Engage Your Community
Authority Summit will help you both re-engage your existing community if you have one and bring MORE people into your circles.
“Try Before You Buy”
Derisk investment into your high-ticket products & services by helping them get an achievable promised benefit over the duration of the summit so that they know you, know you can fix their problem, and trust your process.
Generate Revenue on All Levels
Don’t miss out on opportunities to sell tickets and different packages to maximize the event’s impact. The High-Powered Authority Summit MUST be paid.
Tap into Other’s Audiences and Grow Your Own
Surround yourself with incredible guests to add authority to your product and to yourself AND use their audience to engage with your products.
Turn Your Summit into Products and Content
Leverate the production-ready content you & your guests created over the summit and turn them into marketing content, courses, community upsells, and more.
We are Going to Make Your Authority Summit LEGENDARY
Here’s how we are going to help you drive REAL results with your authority summit.
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Influencers Networks We’re going to plug in our network of influencers to affiliate with you.
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Launch Strategy We will create a launch strategy for YOUR specific case and YOUR audience to ensure maximum ROI.
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Killer Post Production We will turn your summit’s content into high-quality assets you can use for the rest of the year in your marketing and new products.
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Community Engagement Matrix We’ll use our community management strategies to take your community & transform them into buyers.
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High-Converting Upsells We’ll help you maximize the revenue, upsells, and LTV with the strategies that worked time and time again.
Why A High-Powered Authority Summit vs A Webinar?
✅High-Powered Authority Summit
✅Professional: Creates delightful first impression to increase future conversions
✅Retention is High: Gamify your summit to deliver great results and upsell more people
✅Paid: A lead paid $1 worth 1000s of leads who paid 0
✅An active sport: Your attendees are actively involved into the process
❌ Generic Online Events like Webinar or a Challenge
❌Zero-to-no production: You run it with a “good enough” mindset
❌Retention is Low: Calls show up & retention drops and no one wants to listen to your pitch at the end
❌Free: You attract anyone including time wasters and brookies
❌Passive: You’re lecturing your attendees instead of engaging them
Frequently Asked Questions
Why wouldn’t I just invest more in Social Media, Content Marketing, Ads, etc?
Because this is not a funnel, it’s a traffic. Your Authority Summit is a mechanism to monetize that traffic and convert them into high-ticket buyers
I already have a Discord/Slack/Circle/whatever community. Wouldn’t they just buy from there?
Yes, but are you able to CONVERT those members?
What are you doing to engage existing members & upsell them?
Summit is a way to engage & convert NEW and EXISTING members.
Why can’t I / my team / my VA / my granny run a summit ourselves (aka, why you should work with us)
Because you only have one shot at running an Authority Summit.
If you fail to get enough of your audience or community to show up for your summit…
Or WORSE, you have to cancel the summit because of low engagement rates…
You’re going to lose a TON of credibility in front of your audience.
We have a very strong track record of success, ensuring that your summit doesn’t just work, but actively PRINTS.
Book a Call and see if it’s worth it for you to run a Summit.
On our 30 minute call, we’ll chat about:
- Where you are right now
- What your goals are for a summit
- What do your time commitments look like
By the end, we’ll tell you
- if it’s worth you running a summit
- what it should look like (e.g. when to host, how much to charge)
At a minimum, you’ll know if it’s worth moving forward (if not, we’ll let you know when it would make sense - so you can have something to work toward) and if it makes sense for us to work together.
Here’s How we Work with You to Create Your Memorable, Profitable Authority Summit
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Purpose & Goal-Setting We’ll assess your current position and goals, determine if an authority summit is right for you, define the summit’s specific outcome and promise, and outline the summit structure and duration.
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Summit Design and Strategy We develop a paid access model for your event, and set up all the registration systems needed for selling access. We’ll create a gamified structure with daily challenges and point systems, design an engaging community experience, and hammer out specific live sessions.
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Speaker and Content Curation We identify and help secure relevant guest speakers, prepare all speakers for professional presentations, develop daily challenges aligned with summit goals, and create a content schedule.
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Technical Setup and Management We implement professional-grade streaming and recording solutions, set up a dedicated community platform for attendee interaction (if you don’t already have one), create systems for content delivery and replay access, and establish leaderboards and point tracking for gamification.
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Marketing and Promotion We’ll develop a comprehensive launch strategy, create email campaigns and promotional content, design pricing tiers and potential early-bird offers, and create content for you and your speakers, so we can leverage everyone’s networks for expanded reach.
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Summit Execution We’ll manage daily live sessions and Q&A periods, oversee challenge submissions and point allocations, facilitate community engagement and troubleshooting, and handle technical aspects like streaming and recordings. We’ll make sure all the replays get posted as soon as possible - and provide you with the raw files so you can repurpose them into juicy social media content.
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Rehearsals, Recordings, and Briefings In the weeks and days leading up to the event, we ensure that everything is in place for a successful event. We conduct rehearsals with your speakers, providing them with a crucial opportunity to tailor their content to your audience. Your volunteers and moderators will receive bespoke training sessions as well, so they bring the best out of your speakers.
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Post-Summit Strategy It’s time for those planned upsells and new offer launches. We’ll also help you repurpose summit content for future products, gather and analyze attendee feedback and results, and plan follow-up engagement to maintain momentum.
Book a Call
Are you ready to create your ultimate event experience?
Click Here to Contact Us